Tara Candles




In today’s highly competitive business world, it is crucial to stand out from the crowd and leave a lasting impression on potential clients and partners. One effective way of achieving this is through authentic business gift ideas. However, giving gifts that are not well thought out or suitable for your target audience can backfire and damage your brand reputation.

This guide aims to provide you with practical tips and strategies for how you can do corporate gifting in the right way, ensuring that every gift you give makes a positive impact on your recipients while driving growth for your company.

So grab a coffee, sit back, and learn how to master the art of the best corporate gifts!

A] Choosing the Right Corporate Gift

If you are looking for ideas for corporate gifts, consider scented candles. Scented candles can be great corporate gifting options since they create a cosy and relaxing atmosphere. In addition, they are also available in a variety of scents, so you can select candles based on a recipient’s preferences.

  • Typically, when you are choosing scented candles as a corporate gift, you may want to choose neutral scents such as lavender, vanilla, or citrus, as these are less likely to overwhelm the recipient.
  • Another option is to choose a scent that reflects your brand’s values or mission.
  • You should also consider the quality of the candles for corporate gifting. Opt for candles made with high-quality wax and essential oils, as these will provide a longer burn time and a stronger fragrance.

Finally, make sure the packaging of the candles is elegant and professional. This will show that you have put thought and care into the gift and will reflect positively on your brand. It will also make the experience memorable

B] Personalization and Customization

The best presents are those that are thoughtfully tailored to the recipient. This is especially important when thinking of corporate gift ideas for clients and staff members since you want to show them that you value them as individuals.

Corporate gifting ideas may be made more meaningful by selecting an item that is both distinctive and reflective of the recipient’s hobbies and personality. If the recipient is a customer, client, or employee who practises yoga, meditations, and calming exercise, consider gifting them candles.

No matter what you decide to send, making it more personal will show your recipients how much you regard them as people and the business they’ve given you. You can also spend some time thinking of a unique corporate gift idea that will be remembered long after it has been opened.

C] Timing and Occasions

There are a variety of occasions that are perfect for gifting. For example, corporate events such as client meetings or employee milestone celebrations are excellent opportunities to give a gift. When selecting a gift for these occasions, it is important to choose something that is appropriate and memorable. Some creative corporate gift ideas include customised stationery sets, branded keychains or mugs, or even a basket filled with aromatic scented candles.

The best corporate gifts for employees might include items such as gift cards, vouchers for free products or services, or even company-branded merchandise and candle jars from Tara candles. Whatever the occasion, it is important to select a thoughtful and meaningful gift that will be appreciated by the recipient.

D] Budgeting and ROI

When it comes to budgeting for corporate gifting, affordable scented candles can be a smart choice. Not only are they relatively inexpensive, but they also provide a sense of luxury and relaxation.

In terms of return on investment, affordable scented candles can help build and maintain relationships with clients and employees, as well as increase brand awareness.

Plus, since candles have a long shelf life, recipients can continue to enjoy the gift for weeks or even months, providing ongoing value. So,  scented candles can be an effective and budget-friendly option for corporate gifting.

E] Branding and Packaging

When it comes to luxury corporate gift ideas for business, there are a few key things to keep in mind to ensure that your gifts make the right impression. First and foremost, it’s important to choose gifts that are high-quality and luxurious in order to reflect well on your brand. Secondly, the packaging of your gifts is also important, it should be elegant and sophisticated to really impress your recipients. Finally, don’t forget the power of a personal touch, adding a handwritten note or other personalization can really make your corporate gift ideas for employees extra special.

By following these corporate client, customer, and employee gifting ideas, you can build strong relationships with your team members.

Scented candles curated by a premium candle manufacturing company are one of the luxury corporate gift ideas that are also affordable. In addition, they are an excellent way to show appreciation for hard work and dedication, so start planning your employee gifting today!

F] Tips for Successful Corporate Gift Giving

There are several steps you may take to guarantee the happiness and gratitude of the recipients of your business presents. Let’s summarise some of the tips we have seen so far.

  • Choose a neutral and appropriate scent that is unlikely to offend the recipient.
  • Select high-quality candles made with natural ingredients and essential oils for a longer burn time and a stronger fragrance.
  • Consider the packaging and presentation of the gift to make it look professional and thoughtful.
  • Personalise the gift with a handwritten note or a customised label to show your appreciation and strengthen the relationship.
  • Make sure the gift aligns with your company’s values and mission.
  • Keep your budget in mind and avoid overspending or underspending on the gift.
  • Consider the recipient’s interests, needs, and preferences when choosing the gift.
  • Opt for scents that promote relaxation and stress relief, such as lavender or chamomile.
  • Don’t forget to follow up with the recipient after giving the gift to maintain the relationship.
  • Use corporate gifting as an opportunity to increase brand awareness and promote your business.

By following these tips, you’ll be sure to impress your clients with the best corporate client gifts and strengthen your business relationships.


Corporate gifts represent an excellent opportunity for businesses to effectively promote themselves in a variety of ways. Whether you are offering promotional products, custom-branded merchandise, or luxurious items that show clients and customers your appreciation, corporate gifting can help take your business to the next level. 

With our helpful guide, we hope you have gained insight into all the potential benefits associated with corporate gifting and now understand how it can help maximise business promotion.

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